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What Are Cookie Files?

Cookie files (or cookies) are small text files created on your device which contain strings of characters used for identification. Their purpose is to enable us and our partners to identify your device.

Some cookies are essential for the website to function, some facilitate content customisation, while others serve analytical and advertising functions. The law requires us to obtain your consent in order to use certain types of cookie files. We may also use other technologies which have a similar effect, but which do not use cookies, for purposes specified in the Details section. If you choose to give your consent, that consent will also apply to such technologies.

How Can I Manage Cookies?

You may withdraw your consent at any moment by clicking the Manage cookies button at the bottom of our page or via our Privacy Policy, which contains information about who we are, how you can contact us and how we process personal data.

You may also delete all cookies, disable them in your browser or use incognito mode, in which cookie files are deleted the moment you close the browser window. This should have no significant impact on our website’s essential functionalities. To learn how to do that, refer to your browser’s help centre.

What Types of Cookies Do We Use?

We use 4 types of cookie files:

  • Essential
  • Functional (preference)
  • Statistics
  • Marketing

Essential cookies

Essential cookies enable the use of such basic functionalities as site navigation, adding products to your shopping card and secure login. Without these cookies, essential functionalities of the site may not work properly.

Name Service Purpose Cookie type and retention period
_RequestVerificationToken Session This file protects against fraud, and is created by web apps based on the ASP.NET MVC technology. Its purpose is to prevent unauthorised users from publishing content on our website, which is known as Cross-Site Request Forgery. The cookie does not store any user data. Deleted upon closing the browser window
ASP.NET_SessionId Session File used by pages created using technologies based on the Microsoft .NET platform. It is used by the server to maintain anonymous user sessions. Deleted upon closing the browser window
_cflb Cloudflare This file is responsible for balancing server loads. Up to 24 hours
FM_SHOP_ONLINE_LANGUAGE FM World shop This file stores information about the language used. Persistent
cookie_consent_level Cookie banner This file stores information about cookie file types. It tells us which types of files you consent to. 2 months.
cookie_consent_user_accepted Cookie banner This file is used to store information whether the use of cookies has been accepted or not. 2 months.

Functional cookies

These are preference cookies which enable the website to store information regarding its appearance or functioning, such as the user’s preferred language or the region in which they reside, as well as preferences determined based on previous visits.


Name Service Purpose Cookie type and retention period
cookies_accepted FM World shop File used to store cookie file preferences (so that the user is not asked multiple times). 1 year
cookie_consent_user_consent_token Cookie banner This file stores the random consent identifier created when the user first gave their consent. 2 months.
.ASPXAUTH Session File used by pages created using technologies based on the Microsoft .NET platform. It is used to verify if the user has been authenticated. Deleted upon closing the browser window
FM_SHOP_DISPLAY_MODE FM World shop File used to store information about the way products are displayed by the store. Persistent
FM_SHOP_ITEMS_NUMBER FM World shop File used to store information about how many products per page are displayed. Persistent
FM_SHOP_FINISH_PROMO_TIMER FM World shop File used to store information regarding the end date of current special offers. Persistent
FM_SHOP_PRODUCT_LIST_TAB FM World shop File used to store information about the selected tab in product list mode. Persistent
FM_SHOP_LAST_CHOSEN_COUNTRY FM World shop File used to store information about the country selected upon logging into the shop. Persistent
FM_SHOP_NEWS_CLOSED FM World shop File used to store information about which messages have been closed by the users. Persistent
FM_SHOP_CONFIGURATION FM World shop File used to store configuration settings (country + warehouse) Persistent

Statistics cookies

Statistics cookies help us understand how users navigate our site, where they enter it from and how they come back.

Name Service Purpose Cookie type and retention period
_ga Google Used by Google Analytics. Stores a unique ID used to generate statistics on how the website is used. 25 months
_gid Google Stores a unique ID for the purpose of compiling Google Analytics statistics containing data on how the website is used. 1 day
_dc_gtm_UA-# Google This cookie is used by Google Tag Manager to control the loading of the Google Analytics. tag script. 1 day

Marketing cookies

Marketing cookies are used to track users during their visits. Their purpose is to display more suitable advertisements which are more relevant to the user, and which are more effective from the perspective of advertisers.

Name Service Purpose Cookie type and retention period
_fbp Meta Platforms Used by Facebook for providing a range of advertising products – such as real-time auctions – to third-party advertisers. 3 months
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